omplete graphic design, typography, and layout hierarchy for the Helping Hands Gala Dinner 8-page brochure, designed in collaboration with Kat Farrar (katnmouse.co.uk). I engineered the typographic structure and grid systems to cleanly manage high-density content, including sponsor branding and 14 auction lots. To showcase the final print asset, I built the in-situ portfolio presentation myself, combining generative AI for the environmental base with precision Photoshop retouching for realistic lighting, shadows, and paper texture."
Artwork and production of a multi-page brochure, including image refinement and compliance adjustments. Several source images required safety corrections; I used AI to generate appropriate safety glasses and then refined the results in Photoshop to ensure consistency, realism and alignment with brand standards.
A multi-layered 'in-situ' visualisation for Getac Rail Solutions. This composite demonstrates advanced UI integration, featuring a bespoke advertising layout synthesised directly onto the device screen within the primary lifestyle scene. This 'nested' approach showcases the seamless transition from high-level brand messaging to practical, field-based application, unified through consistent atmospheric lighting and texture matching.
Image creation and retouching for a store launch campaign, including in-store signage and key visuals. I developed the hero imagery by compositing and enhancing source photography, generating additional elements where required and integrating them in Photoshop with careful attention to lighting, shadow and realism.
An internal campaign for Bibby Financial Services, built using traditional Photoshop compositing techniques prior to modern AI workflows. Portraits were reconstructed from multiple on-set images, with limbs and expressions adjusted through manual isolation, transformation and clean-up before being converted to high-contrast black and white.
Corporate identity harmonisation for PwC Strategy&. This project involved transforming a disparate collection of low-resolution and inconsistent stakeholder headshots into a unified, high-fidelity LinkedIn panel series. By utilising generative AI to reconstruct wardrobe elements and unify environmental lighting, I created a cohesive visual standard that maintains brand professionality across global territories.
